No matter whether you sell handmade jewelry on Etsy, mobile accessories on Amazon, or shirts via your Shopify store, one thing is more important than you imagine: the background of your product images. A messy or confusing photograph can push away the customer before he or she gets to the description of the product. A [2023 eCommerce Product Report by Justuno](https://www.justuno.com/blog/65-e-commerce-statistics-about-consumer-psychology/) states that 93% of customers report that the most important factor of a purchase decision is visual content.
The market of online selling is brutally competitive, and making your product visible is already a victory. You have developed a killer description, you have priced it competitively and you have used a good platform but your sales are not matching. What’s missing?
Background work is a common area in which a novice photographer makes the most mistakes while editing photos. According to professional photographers, there is one editing mistake that outshines all of them, and that is over-editing or bad editing on the background. Be it a clumsy cutout, uneven lighting, or a messy blur, this one aspect can rip the reality and effectiveness of any otherwise excellent photograph.
Do you believe that removing the background can be done in a few seconds? Think again. If the cutout is not good, it can ruin your branding, make your marketing look bad or simply turn a nice photo into a joke. We have encountered many strange things like detached heads, limbless bodies and ghosts and all we can say is it’s not nice.
To be honest, taking out backgrounds from images can be very time-consuming. No matter if you’re working on photos for your store, your social media page or your own personal shots, a good tool can help a lot.